Salesforce Marketing Cloud Developer Exam Practice Test Instant Access

Question 1

A developer is building a landing page in Marketing Cloud and an email with a Call-To page will display personal information about the subscriber.

In which way could the developer create the CTA link?

AUse the AMPscript CloudPagesURL function.

BAppend EmailAddress to the URL as an encoded parameter.

CAppend SubscnberKey to the URL as an encoded parameter.

Answer : A

Question 2

Which action could the RaiseError AMPscript function be configured to perform?

ADelete the subscriber record

BUpdate the subscriber's status

CLog the source of the error

Answer : C

The RaiseError AMPscript function can be configured to log the source of the error. This allows administrators to quickly identify the cause of an issue and take the necessary steps to fix it.

Question 3

A developer is writing a query to select unique subscribers who opened any emails sent since the beginning of the previous day.

Which query would provide that result?

AOption A

BOption B

COption C

Answer : A

Question 4

A developer is working on cross-channel campaign functions for the email team at Northern Trail Outfitters. They are reviewing available APIs for the different Marketing Cloud applications to determine the most appropriate solution for each.

Which application utilizes the REST API?

AAutomation Studio

BClassic Content

CContent Builder

Answer : C

Question 5

Northern Trail Outfitters sends a weekly email with dynamic content, and they want to record custom data inside a send log on each send to record what content was displayed and correlation flags.

What is the maximum number of custom data points recommended by Salesforce to ensure sends speeds are not affected when inserting into the built-in send log?

A20 fields or less

B10 fields or less

CNo limit

D5 fields or less

Answer : C

Question 6

Northern Trails Outfitters is using REST API to send emails to customers after a purchase.

Which considerations should be taken regarding the token used in the API Call?

AMake a token API call and re-use the token until the next API call fails.

BMake a token API call before each triggered send API call.

CMake a token API call and re-use the token for that subscriber.

DMake a token API call and re-use the token until the token expires.

Answer : D

Question 7

A developer wants to create a complex dynamic email with three different sections and four different possible content blocks In each section. The email will be sent to an audience of over one million contacts.

Which best practice should the developer use to ensure a blank email will not be sent?

ASend a test of every possible version using Test Send

BReview every possible version using Subscriber Preview

CCreate separate emails for each version

DConfirm every version has default content

Answer : D

Salesforce Marketing Cloud Developer Salesforce Certified Marketing Cloud Developer Exam Practice Test