Salesforce Marketing Cloud Administrator Exam Practice Test Instant Access

Question 1

A Marketing Cloud admin has been asked to include Sales Cloud data in their queries.

Which future would allow this functionality?

AQuery Studio

BJourney Builder

CCloudPages

DSynchronized Data Sources.

Answer : D

Question 2

Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.

What would be achieved with SAP?

AImage URLS are wrapped with the appropriate brand URL

BThe out-of-the-box profile center will display NTO branding

CA different click domain can be used for each brand

DA Dedicated IP is automatically warmed up

Answer : A

Question 3

Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.

What would be achieved with SAP?

AImage URLS are wrapped with the appropriate brand URL

BThe out-of-the-box profile center will display NTO branding

CA different click domain can be used for each brand

DA Dedicated IP is automatically warmed up

Answer : A

Question 4

Northern Trail Outfitters just purchased Marketing Cloud.

Which three tasks would the Marketing Cloud admin be guided through in Setup Assistant?

Choose 3 answers

ACreating users and assigning roles which meet their job functions

BCreating a SMS message and sending a mobile campaign

CClassifying sends and defining parameters for email sends

DBuilding the data structure used to store audience information

EImporting data into contacts using the Data Loader

Answer : A, C, D

Question 5

Northern Trails Outfitters uses Doubleclick Bid Manager, Facebook Ads, and Google Analytics to manage advertising spend. They want to combine these data sources with Marketing Cloud's API to identify their most effective campaigns.

What feature should be recommended?

AEinstein AI

BInteraction Studio

CDatorama

DGoogle Marketing Platform

Answer : C

Question 6

Northern Trail Outfitters has the Discover Reporting Tool.

Which two report types could help them drive mobile adoption strategy?

Choose 2 answers

ATime Between Send and Engagement

BEmail Performance by Device

CEmail Sending Performance Report

DDeliverability Complaint Rate

Answer : B, C

Question 7

Northern Trail Outfitters wants to send a custom survey to customers asking about their experience following a recent purchase.

Which feature should be used to create a survey form?

AMobileConnect

BContent Builder

CSmart Capture

DProfile Center

Answer : C

Salesforce Marketing Cloud Administrator Salesforce Certified Marketing Cloud Administrator Exam Practice Test