Microsoft MB-220 Exam Practice Test Instant Access

Question 1

Your organization wants to create forms and embed the forms on your external website. You are creating forms for the different processes and need to select the proper audience for the form. Which two audiences could you select?

AAccount

BOpportunity

CContact

DCampaign

ELead

Answer : C, E

Question 2

You are configuring matching strategies.

You need to define the matching strategies to capture leads uniquely by different forms.

Which two configurations should you perform on the matching strategy record? Each correct answer presents part of the solution. NOTE: Each correct selection is worth one point.

ASpecify the email address as a matching attribute.

BSpecify the submitted form as a matching attribute.

CSpecify the form as the target.

DSpecify the marketing page as the target.

Answer : A, B

Question 3

Your company's marketing department recently started using the built-in Microsoft Teams integration to create chats and collaborate between colleagues on the different entities in real-time marketing.

in reviewing the feature, the marketing director tells you that members of the marketing team are unable to collaborate and create a connected chat when working on marketing forms within the Dynamics 365 Customer Insights - Journeys application.

You need to explain why the team members are experiencing this behavior.

What should you tell the marketing director?

AConnected chats are only enabled for a specific set of default record types.

BConnected chats must be specifically enabled for the marketing form entity from the Entity settings.

CConnected chats must be specifically enabled for the marketing form entity from the Teams Chat settings.

DConnected chats for non-default entities can only be set up from the Teams application.

Answer : A

Question 4

In the weeks leading up to the holiday season, the marketing department sets up a new segment-based journey.

The journey sends a marketing email to all wine enthusiasts who meet the following requirements:

1, The wine enthusiasts have a recorded wine order against their contact record.

2. The wine enthusiasts live in Europe.

You need to ensure that newly added wine enthusiasts also receive this email automatically. How should you set up the segment?

ACreate a segment and set the refresh rate to Static Snapshot.

BCreate a segment and add a group through Behavioral data.

CCreate a segment and set the refresh rate to Automatic Refresh.

DCreate a segment and add contacts through a included members group.

Answer : C

Question 5

You are deploying Dynamics 365 Customer Insights - Journeys. You need to update the settings within the preference center. What is available for configuration in the preference center?

AUpdate email settings.

BCreate customized subscription centers.

CAdd or remove a purpose so the preference center collects the right information.

DView consent audit history.

Answer : B

Question 6

You work with your company's marketing team to determine that a Global Double Opt-In methodology will be best suited for your company You need to enable Global Double opt-in. Which element is required?

Aan event registration page

Ba privacy policy

Ca subscription center page

Da consent confirmation message

Answer : D

Question 7

Your marketing team sends a dairy newsletter to email subscribers.

Your manager wants to see a visual heat map report displaying the area of the email body that receives the most clicks.

What should you do in the marketing email Insights tab?

ASelect the Links category and take a screen capture of the heat map for your report

BSelect the Delivery category and download the heat map PDF file.

CGather the data from the Insights tab. then create a heat map image of the email highlighting the most-clicked regions.

DSelect the Interactions category and export to Microsoft Excel.

Answer : B

Microsoft MB-220 Microsoft Dynamics 365 Customer Insights (Journeys) Functional Consultant Exam Practice Test