Adobe AD0-E208 Exam Practice Test Instant Access

Question 1

The Product team wants to upload product pricing data from an offline database to the Transaction ID in Adobe Analytics.

Which data import tool should be used for this task?

AClassification Importer

BData Sources

CData Connector

Answer : B

The data import tool that should be used for this task is Data Sources. Data Sources is a feature that allows you to upload offline data from external sources and match it with online data in Adobe Analytics. It can also support transaction ID as a key variable to join offline and online data.

References: https://experienceleague.adobe.com/docs/analytics/import/data-sources/data-sources-overview.html?lang=en https://experienceleague.adobe.com/docs/analytics/import/data-sources/data-sources-overview.html?lang=en#data-sources-types

Question 2

A data analyst wants to create a segment of traffic that started on the page "Facebook App Home" and accessed the "Home Page" in Analysis Workspace.

Based on the project presented below:

What is the proper way to create this segment and continue working on the project without loss of data?

AClick and select 'Home Page' and 'Facebook App Home' in the table. Then right click on the selection and choose to Create a Segment from Selection, and save the segment with the exact configuration that has been automatically defined.

BClick on the Main Menu Components, then on segments, and create a new segment of a VISITOR container with entry page equals 'Facebook App Home' AND page equals 'Home Page'.

CClick on the Internal Menu of the Components project, then on New Segment, and create a segment of a VISIT container with entry page equals 'Facebook App Home' AND page equals 'Home Page'.

Answer : C

The proper way to create a segment of traffic that started on the page ''Facebook App Home'' and accessed the ''Home Page'' in Analysis Workspace is to click on the Internal Menu of the Components project, then on New Segment, and create a segment of a VISIT container with entry page equals ''Facebook App Home'' AND page equals ''Home Page''. This will ensure that the segment captures only the visits that meet both criteria within the same visit. Clicking and selecting ''Home Page'' and ''Facebook App Home'' in the table and creating a segment from selection will not work, as it will create a segment of a HIT container with page equals ''Home Page'' OR page equals ''Facebook App Home'', which is not what is required. Clicking on the Main Menu Components and creating a new segment of a VISITOR container with entry page equals ''Facebook App Home'' AND page equals ''Home Page'' will not work either, as it will capture visitors who met both criteria across different visits, which is also not what is required.

References: https://experienceleague.adobe.com/docs/analytics/components/segments/create-segments-in-analysis-workspace.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/segments/create-segments-in-analysis-workspace.html?lang=en#creating-a-segment-from-a-table

Question 3

A curator clicks on a tile inside a Mobile Scorecard with no dimension applied to the tile. Which Dimensions will be displayed as the breakdown Dimension?

ABrowser Type or Days

BPage Name or Browser

CHour or Days

Answer : C

A Mobile Scorecard is a visualization that shows key metrics and trends for mobile devices. It can also show breakdowns by dimensions when a tile is clicked. If no dimension is applied to the tile, the default breakdown dimensions are Hour or Day, depending on the date range selected.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/mobile-scorecard.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/mobile-scorecard.html?lang=en#breakdown-dimensions

Question 4

The Chief Marketing Officer has established a monthly revenue target for an online store and wants to see how revenue for the current month is tracking towards that goal.

Which Visualization should be used for this report?

ATreemap

BBullet

CScatter

Answer : B

A Bullet Visualization is a tool that shows how a metric is performing against a target or goal. It can help monitor progress and identify gaps or opportunities. It can also show additional information, such as comparison periods or ranges.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/bullet.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/visualizations/bullet.html?lang=en#creating-a-bullet-visualization

Question 5

The analytics team has created an Analysis Workspace project featuring a Freeform Table and a Flow Visualization in one Panel.

Why is the scheduled report just showing the Panel Name?

AThe Freeform Table and Flow Visualization were expanded.

BThe Project was never curated.

CThe Freeform Table and Flow Visualization in the Panel were minimized.

Answer : C

When scheduling a report from an Analysis Workspace project, only the expanded visualizations in each panel will be included in the report. If the Freeform Table and Flow Visualization in the Panel were minimized, they will not show up in the scheduled report, only the Panel Name will.

References: https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/share/schedule-project.html?lang=en https://experienceleague.adobe.com/docs/analytics/analyze/analysis-workspace/share/schedule-project.html?lang=en#schedule-a-project

Question 6

The Solution Design Reference (SDR) document states that the expiration setting for eVarl 1 is "never" and the allocation is Most Recent (Last).

What happens to the persisted value when there is a new value collected for eVar11?

AThe new and old values are collected separately.

BThe old value is overwritten.

CThe old value is not overwritten.

Answer : B

Since eVar11 has the allocation setting of Most Recent (Last), it means that it will always capture the last value that was set for that variable in a visit. Therefore, if there is a new value collected for eVar11, it will overwrite the old value that was previously persisted.

References: https://experienceleague.adobe.com/docs/analytics/components/variables/conversion-variables/conversion-var-overview.html?lang=en#allocation

Question 7

Exhibit.

A business stakeholder receives a Workspace report that indicates that data is incorrect. The sums of the items in the rows do not match the total metric values of the columns in the unique visitors and visits report.

Which statement about the report is true?

AThe total row in the table does not represent the sum of all the values in the table for unique visitors and visits.

BThe report includes data from April, and this inflates the totals.

CThere is a filter applied, and totals are not updated when filters are applied.

Answer : A

Unique visitors and visits are de-duplicated metrics, which means that they do not add up linearly across dimensions. For example, if a visitor visits two pages in one visit, the total number of unique visitors and visits for those two pages is still one, not two. Therefore, the total row in the table shows the actual number of unique visitors and visits for the whole site, not the sum of the values in the table.

References: https://experienceleague.adobe.com/docs/analytics/components/metrics/unique-visitors.html?lang=en https://experienceleague.adobe.com/docs/analytics/components/metrics/visits.html?lang=en

Adobe AD0-E208 Adobe Analytics Business Practitioner Expert Exam Practice Test